Makeup Trends in Toronto You Need to Try This Season

You’ve probably seen dozens of trends on social media — some bold, some barely wearable — and wondered, “Would that actually suit me?” Or maybe you’ve had a bad makeup experience before: foundation that didn’t match, a look that felt too heavy, not feeling like yourself on a day that mattered. If any of that sounds familiar, you’re not alone.

Here in Toronto, makeup trends are more than just passing moments. They’re about how you want to feel — confident, effortless, and like the best version of yourself. Whether you’re a bride planning her wedding day look or just refreshing your beauty routine for the season, I want to help you discover the trends that are not only popular in the city but actually wearable and tailored to you.

These aren’t about copying Instagram — they’re about creating looks that reflect your personality, fit the season, and last beautifully in real life.

Dewy Skin: The Effortless Glow That Still Feels Like You

One of the most requested looks in Toronto right now? Glowy, lit-from-within skin. But let’s be clear — dewy doesn’t mean oily or overly shiny. It means soft radiance, skin that breathes, and light makeup that lets your natural texture show through.

If you’ve ever worried about feeling cakey or “too done,” this trend is your answer. With lightweight skin tints, luminous primers, and cream-based blushes and highlighters, we enhance your natural beauty. You’ll still see your freckles, your glow — but with a polished finish.

Why it works:

• Feels comfortable and breathable all day

• Photographs beautifully without flashback

• Makes your skin look healthy, not hidden

For bridal makeup in Toronto, this trend is especially popular because it looks timeless, not trendy.

Monochromatic Makeup: Chic, Polished, and Undeniably Easy

This is a go-to recommendation I make for brides who want a clean, cohesive look without overthinking it. The monochromatic trend uses the same tones across your eyes, cheeks, and lips — think rosy pinks, peachy nudes, or soft berry tones.

It’s ideal for anyone who’s felt overwhelmed by bold colours or mismatched shades in the past. You’ll look pulled together in minutes, and everything just flows.

What I love about this look:

• It flatters every skin tone

• Creates harmony across your whole face

• Saves time while still looking intentional

Tip: Cream products blend seamlessly and give that fresh, dewy finish Toronto brides love.

Glossy Lips: Because You Deserve to Shine

If the words "lip gloss" bring back memories of sticky formulas from your teens, I promise — this is different. Today’s glosses are hydrating, soft, and modern. Toronto’s beauty scene is embracing gloss again because it adds dimension and a youthful finish without overpowering your face.

You might be used to matte lips, but I encourage you to try a gloss layered over your favourite lip liner or stain. It adds life to your lips, especially for photos and outdoor events.

Benefits of going glossy:

• Hydrating for dry lips (especially in colder seasons)

• Creates the illusion of fuller lips without fillers

• Looks beautiful in both natural light and flash photography

Soft Smokey Eyes: Romantic, Not Harsh

I’ve worked with so many brides who say, “I don’t want anything too dark on my eyes.” And I get it — traditional smokey eyes can feel heavy. That’s why the updated version is softer, more wearable, and completely customizable.

Instead of black or charcoal, think taupes, warm browns, and soft mauves. This trend is all about definition without drama creating that dreamy, fluttery-eyed look that still feels romantic.

What makes this trend so wearable:

• No harsh lines — everything is blended for softness

• Enhances your eye shape without overpowering it

• Works beautifully with natural lashes or subtle extensions

Statement Eyeliner: A Bold Detail That’s Still You

Sometimes a bride wants just one thing that pops — and eyeliner is the perfect place for that. Toronto makeup trends are leaning into creative liner styles like soft wings, coloured accents (like navy or bronze), and even double wings for the adventurous.

If you’re someone who usually skips eyeliner or worries it’ll look too intense, don’t worry. There’s a way to make this trend yours, whether that means a subtle flick or something a bit more playful.

Why brides and clients love it:

• Adds definition to the eyes in a clean, polished way

• Can be adjusted to suit your comfort level

• Looks amazing in close-up photos

Clean Girl Aesthetic: Simplicity, Elevated

This trend has taken off in Toronto for good reason: it’s the ultimate “less is more” look. Brushed-up brows, luminous skin, a touch of blush, and a nude lip — all designed to bring out your best features without layering on product.

It’s perfect for brides who say, “I still want to look like myself.” And honestly, those are my favourite words to hear.

Here’s why it works so beautifully:

• Feels timeless and fresh, never overdone

• Requires minimal touch-ups during the day

• Keeps the focus on your natural beauty

Pro Tip: Pair this with a sleek low bun or soft waves to complete the clean, modern vibe.

Seasonal Colour Palettes: Soft Neutrals with a Hint of Warmth

Each season in Toronto brings its own energy — and makeup should reflect that. Right now, we’re seeing a rise in earthy tones, copper shadows, and warm blushes that give a sun-kissed glow even when it’s cold outside.

This is perfect for brides planning fall or winter weddings, or anyone who wants a look that feels grounded and seasonally inspired.

Why this matters:

• Keeps your makeup feeling current, not dated

• Complements seasonal floral arrangements and dress tones

• Looks stunning in natural light and golden-hour photos

Conclusion: Tailor the Trends to Your Unique Style

Trends are fun, but what matters most is how you feel. I’ve met so many brides who are afraid of looking “too made up,” of not seeing themselves in the mirror, or of choosing a makeup artist who doesn’t listen. And that fear is valid — but it doesn’t have to be your story.

The right makeup should never feel like a mask. It should feel like the most confident, radiant version of who you already are. Whether you’re drawn to soft smokey eyes, glowing skin, or something a little more bold, the goal is the same: for you to feel calm, beautiful, and completely yourself.

Toronto’s makeup trends this season are just one way to explore that. And when you’re ready, I’d love to help you bring your vision to life — not just for the day, but for the memory.

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